Heist
.
How It Works
Tools
Hook Generator
Character Counter
Brand Voice Analyzer
Best Time to Post
Hashtag Generator
See all 15 tools →
Solutions
For Agencies
For Coaches
For Consultants
For Ecommerce
For Fitness Creators
For Freelancers
For Real Estate
For SaaS
For Nonprofits
For Authors
See all solutions →
Resources
Guides
Benchmarks
Blog
Templates
Glossary
Brand Voice Quiz
All resources →
Pricing
Login
Get Your Time Back →
What's New
Every update, improvement, and new feature — tracked here.
September 2026
The Trust Update
SEO engine for the hosted blog — per-post SEO reports, keyword linting, and one-click fixes for drafts
Blog tag pages and multi-tag filtering on published blogs
Publishing failure alerts — if a scheduled post exhausts its retries, the queue is surfaced and flagged instead of failing silently
Engagement sync now pulls post performance from every connected platform every 6 hours
Visual refresh across Home, Library, Calendar, Autopilot, and sign-in
Premium analytics pass — cleaner charts, more reliable numbers
Major publish-pipeline overhaul: posts scheduled from your AI chat via MCP now mint real queue entries, publish on time, and report honestly
OAuth token refresh hardened across platforms; media-required platforms are now checked at schedule time, not publish time
July 2026
The Autopilot Update
Autopilot upgrades — custom pause windows, veto hours with catch-up, live calendar badges, and a clearer enable flow
Help center rebuilt: step-by-step guides plus connector walkthroughs for every platform
Agent Inbox — drafts created by your AI chat land in a review queue you approve before anything publishes
Faceless video reliability: async render progress, honest regeneration, videos saved to your media library
Theme and contrast accessibility pass across the entire app
Website blogs publish to your site only — never accidentally cross-posted to WordPress
May 2026
The Reel Update
Faceless video generation — turn a script into a narrated slideshow with AI voiceover and stock or AI-generated visuals
Short-form videos sized for TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts
AI image and AI video generation you can attach to a post on any of the six platforms
Generated media auto-drafts to your calendar with Brain-written captions, descriptions, and hashtags
Import videos from external tools (Runway, Pika, and more) straight into a scheduled draft
Bring-your-own-key support for ElevenLabs and Creatomate
April 2026
The Arsenal Update
Live content previews — Facebook, Instagram, X, LinkedIn, YouTube
Video upload support for YouTube (TikTok coming soon)
Unsplash stock photo integration in Content Studio
Brand Intelligence scoring shows completion percentage with specific fix suggestions
OAuth token refresh for YouTube Brand Accounts
March 2026
The Brain Upgrade
URL scanning for Brain Knowledge Base — paste any URL and the Brain learns from it
PDF and DOCX document upload to Brain
Voice drift detection warns when generated content strays from brand voice
8-option tone selector for content generation
Brand alignment scoring with color-coded display
February 2026
The Vault
Content Library with grid and list views
Campaign management system with scheduling
Calendar view with drag-and-drop scheduling
Rich text blog editor with formatting toolbar
Content generation reliability improvements
January 2026
Launch
Heist Brain launches in early access
AI content generation with OpenAI, Anthropic, and Google AI
Multi-brand support with brand switching
7-day free trial, no credit card required
Like what you see? The best update is the one you make.
Start Free Trial